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Business Writing - Effective Business Writing

Course overview

Overcome the challenges of writing professional business documents and communicate your words effectively. 

Course duration

1 day

Delivery method

Flexible (Online/Classroom)


Open participant course: £195 per person - maximum 10 people

Closed company course: £1,000 per course - maximum 10 people

Suitable for

Those who need to communicate more effectively in writing with accuracy, style and impact. 

Learning outcomes

Following this course, students will understand the challenges and skills of effective written communication and will be able to write clear, concise, well-structured business documents. The course also covers the use of appropriate language, correct punctuation and how to create a presentable and stylish layout. 

Course content

Module One - The Challenges and Pitfalls of Written Communication

  • Barriers to effective written communication
  • Understanding what makes a good communication model

Module Two - Preparation and Planning

  • Key planning stages
  • Knowing your audience and understanding your reader
  • Setting objectives to achieve results
  • Preparing an outline

Module Three - The Stages and Structure of Business Writing

  • The four key elements of a document
  • Writing strong starts and closes
  • The ABC’s (accurate, brief, clear) of written communication

Module Four - Image and Impact

  • Getting the tone right
  • Using appropriate words and phrases
  • Projecting a positive message
  • Passive Vs active language
  • The pitfalls of unnecessary words and jargon
  • Word power - writing in plain English

Module Five - Grammar and Punctuation

  • Commonly confused words
  • Common punctuation problems

Module Six - Written Communication Types

  • Letters
  • Passing on good news
  • Passing on bad news
  • Requesting action or information
  • Selling an idea, product or service
  • Responding to complaints
  • Email do’s and don’ts
  • Email protocols and etiquette rules
  • Reports (an overview):
    • Objectives
    • Structure
    • Layout
  • Proposals

Course requirements

This course can be delivered remotely or in a classroom environment, to suit your requirements.

To attend remotely, delegates will require the following equipment:

  • PC or laptop with a microphone and speakers (webcam is preferred but not essential).
  • Access to the internet and web browser application (e.g. Google Chrome).
  • An email account for file sharing.

For more information about this course please contact us.

Queens Court Regent Street Barnsley South Yorkshire S70 2EG
Tel: 01226 216760 | Email: |

These course details were downloaded on 20/04/2024

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